WICKENBURG, Ariz. – There’s no shortage of bad news about the current state of the golf business; so it is all the more refreshing that Wickenburg Ranch Golf & Social Club, one of the nation’s newest golf courses, is performing better than even the most optimistic projections.
The club, which is located an hour northwest of Phoenix, Arizona, opened earlier this month and has been inundated with requests for tee times. Every available starting time is sold out for the first 30 days, and each time Wickenburg Ranch makes a new day available for tee time reservations, it has sold out in hours. Similarly, a public tournament hosted by a popular Phoenix-based golf radio program sold out in just two days – the fastest sellout in the history of the show.
BlueStar Resort & Golf Management, the operators of Wickenburg Ranch Golf & Social Club on behalf of Phoenix-based M3 Companies, credit the outstanding performance to solid, time-tested business practices – delivering a superior quality experience at an exceptional value.
“Going in, we knew the team at M3 had created an outstanding golf course,” said Kirk Kokoska, Vice President of Golf Operations for BlueStar. “Our strategy was simply to deliver a superior golf experience at the best value possible.
“From the feedback we’ve received from our guests and from the incredible demand we are experiencing, our team has hit its marks on both accounts.”
Superior Golf Experience
Located a few miles from historic downtown Wickenburg, Arizona, near the intersection of Hwy 93 and SR89, Wickenburg Ranch has been more than seven years in the making, providing the golf course ample time to mature and blossom.
Designed by two passionate stewards of the game, Bill Brownlee of M3 Companies and Wendell Pickett of Greey|Pickett, the course has been carefully groomed and refined to ensure maximum playability, shot values and enjoyment. Its artfully designed holes showcase vistas of Vulture Peak and the Prescott National Forest, each a chapter in a larger story, with varying distances, compass directions, and skill requirements woven into the experience.
Because of the elevation and relatively mild summer temperatures in Wickenburg, the course is able to maintain Bentgrass greens all year round, presenting players with putting surfaces that will impress even the most sophisticated players. In fact, GOLF Magazine’s Joe Passov declared that the course may have “the best greens most public players will ever have the chance to play.”
Though a private club by charter, Wickenburg Ranch Golf & Social Club currently welcomes daily-fee guests and will do so for at least its first few seasons. To preserve the private club-type experience and an enjoyable pace of play, the course limits play to no more than 72 guest rounds per day, and tee times are set up on spacious 12-minute intervals. With the excessive demand and increasing daylight, the club has been considering allowing a few more groups out on the course each day; however the 12-minute intervals between tee times will remain.
“We want to be as accommodating as possible,” said Kokoska. “However, we will not be so accommodating that it negatively impacts the experience our members and guests receive. Allowing passionate, discerning players an opportunity to experience an exceptional golf course with the best possible playing conditions is really what has driven our success thus far.”
Golf rates are – by design –well below competitors of similar quality. In fact, Arizona residents can play for just $85 per player and out-of-state guests for just $95 per player. Plus, for a limited time through an exclusive partnership with Travis Mathew, every guest receives a custom polo shirt and performance pullover valued at nearly $170.
To learn more about membership in Wickenburg Ranch Golf & Social Club please visit wickenburgranch.com, call 480-367-3610, or send an email to email@example.com.
Trilogy® at Wickenburg Ranch
Wickenburg Ranch Golf & Social Club will provide the social and recreational hub for the Wickenburg Ranch master-planned community. Shea Homes has partnered with M3 Companies, the master developer of Wickenburg Ranch, to launch Trilogy® at Wickenburg Ranch.
For more than three decades, M3 Companies – a full-service real estate development company headquartered in Phoenix Arizona – has built its name on ingenuity, genuine stewardship and a boldness to test new ideas. Incorporating the belief that great developments allow integration of the past with the future, M3 is a leader in redefining “community” for all generations by designing and developing environments that suit every lifestyle while focusing on maximizing the outdoor experience. This philosophy melds perfectly with Shea Homes’ vision of Trilogy.
The first residential community to be offered within Wickenburg Ranch will be Shea Homes’ Active Lifestyle Division’s Trilogy at Wickenburg Ranch with home sales underway as of February 2015. Homes within the community combine modern luxury with western flair, while taking advantage of the natural surroundings.
Trilogy® at Wickenburg Ranch will be Shea Homes’ sixteenth Trilogy brand community nationwide, continuing and expanding its reputation as one of the most desired brands for active lifestyle communities. For more information, visit TrilogyLife.com and ‘Like’ Wickenburg Ranch on Facebook.
For Immediate Release
CONTACT: Jerry Rose, APR
ABOUT TRILOGY AND SHEA HOMES ACTIVE LIFESTYLE COMMUNITIES
Trilogy communities are high-end resort style communities offering a new choice in living to those looking for an exciting lifestyle that centers around health and wellness, exploration and continued learning, and close personal connections with new and existing friends. Architecturally desirable product design and amenities reflect the changing needs of today’s sophisticated consumer, including dynamic food and beverage programs, world-class clubs, state-of-the-art fitness facilities and a diverse range of recreation and education opportunities. Shea Homes is committed to addressing consumers’ growing concern about our environment and energy usage, and now offers Shea Xero homes with solar across its portfolio for a limited time. More information is available by visiting TrilogyLife.com or calling (800) 685-6494.
ABOUT M3 COMPANIES
Founded in 1983, M3 Companies combines the expertise of Arizona real estate leaders Bill Brownlee and Scott Schirmer. Since forming more than 30 years ago, M3 has been a part of many exceptional communities, including Sandstone American Ranch, Prescott American Ranch, Prescott Lakes, M3 Eagle, and more. At Wickenburg Ranch, they created the initial vision and then worked tirelessly to see the community come to fruition. You can learn more about M3 Companies by visiting www.m3companiesllc.com or calling 602-386-1325.
Jerry Rose, APR